eHartsook on Philanthropy
Karin L. Cox, MFA - Editor July 2017

Sigma Phi Epsilon National Fraternity Recognizes Bob Hartsook with Highest Honor

Sigma Phi Epsilon (Richmond, Va.) has selected Bob Hartsook to receive this year's Sigma Phi Epsilon Citation. This honor is presented to "... a small, highly-select group of alumni who have achieved uncommon success and stature in their particular professions and careers, and have brought honor to themselves and to their Fraternity. Since the Sigma Phi Epsilon Citation was first presented in 1965, only 248 brothers have received this high honor." The presentation will take place in Orlando in August at the Fraternity's Conclave.

To learn more about the many ways Hartsook can help your organization reach its full fundraising potential, email us at [email protected].


Loudoun Education Foundation Moves Forward with Advancing Excellence

Loudoun Education Foundation (Ashburn, Va.) has retained Hartsook to move forward with a two-phase Advancing Excellence campaign for programs, capital equipment and an endowment. These goals will help equip Academies of Loudoun, support teacher and student innovation. The Academies of Loudoun facility is under construction and scheduled to be completed by the start of the 2018-19 academic year. The Foundation's mission is to invest community resources in educational projects that encourage the students, teachers and administrators of Loudoun County Public Schools to seek educational excellence and to celebrate those individuals that achieve such excellence.


Inspired Fundraising Summit 2017: Kansas City, August 14

Join the world's leading authorities on achieving growth in philanthropy. Speakers include: Jen Shang Hartsook Centre for Sustainable Philanthropy; and Roger Craver, author and editor of The Agitator. The Inspired Fundraising Summit is presented by Hartsook Companies, Inc. in partnership with NonProfit Connect and AFP. Register now. Registration is free for Hartsook clients. Use registration code: Hartsook2017.


Research-Based Training to Empower Teachers and Parents

Fundamental Learning Center (Wichita, Kan.) is an educational nonprofit, serving children with significant reading, spelling and writing difficulties, including children with dyslexia. Their mission addresses the importance of teaching children to read utilizing research-validated literacy instruction, as well as by educating parents and the educational community with the same intention and resolve. Hartsook has been retained to conduct a pre-campaign study as the organization seeks to raise support for its exciting new capital project.


Toward an Understanding of why Suggestions Work in Charitable Fundraising: Theory and Evidence from a Natural Field Experiment

Journal of Public Economics, (2014), Edwards, James T. and John A. List

People respond to those who ask. Within the charitable fundraising community, the power of the ask represents the backbone of most fundraising strategies. Despite this, the optimal design of communication strategies has received less formal attention. For their part, economists have recently explored how communication affects empathy, altruism, and giving rates to charities. Our study takes a step back from this literature to examine how suggestions - a direct ask for a certain amount of money - affect giving rates. We find that our suggestion amounts affect both the intensive and extensive margins: more people give and they tend to give the suggested amount. Resulting insights help us understand why people give, why messages work, and deepen practitioners' understanding of how to use messages to leverage more giving.

John A. List
is the Visiting Robert F. Hartsook Chair in Fundraising at the Indiana University Lilly Family School of Philanthropy. He is a world leader in experimental economics, and The Kenneth Griffin Distinguished Service Professor of Economics and Chairman of the Department of Economics at the University of Chicago. List is a pioneer in scientific methods used for testing economic theory directly in the marketplace.


Where Everyone Has an Opportunity to Reach Their Full Potential

Cerebral Palsy Research Foundation of Kansas (Wichita, Kan.) is a nationally recognized leader in the development of rehabilitation engineering, specialized services, advocacy, employment training and job placement for people with all types of disabilities. Hartsook will help guide CPRF in fulfilling its mission and goals through philanthropy. The organization is committed to creating a community based on respect, fairness and equality where everyone is given an opportunity to reach their full potential.


Book Deal of the Month

Getting Your Ducks in a Row! Proven Strategies for Exceeding Your Capital, Endowment and Operating Campaign Goals (ASR Media) brings together authors and resources, providing a toolbox of strategies for campaign fundraising. Go here to purchase this book at a special price of $10 (plus shipping and handling).


Ask Hartsook!

Do you have a tough fundraising question?
Send your questions to [email protected]. We will respond by email and your question may be featured in a future eHartsook on Philanthropy.

QUESTION: How can we use media outlets to increase our visibility?

One idea is, when writing press releases, be as specific as possible. Media outlets will dig through press releases and potential radio spots to develop their own jumping-off-place for programming. This is why you want to include interesting details, not just generalities. Be sure to reference (name drop) all those who have made your progress possible. Include names of individuals readers may want to contact for more information. You may be able to move your press release or radio spot ahead of others by including quotes and information from several sources - making your news item more intriguing and comprehensive.


Strategies for Success: Stop Talking About Money!

Many years ago, Bob Hartsook learned the key to fundraising success and built a leading international fundraising consulting firm based on this simple philosophy: "Nobody wants to give money away. But they do want to change lives." So, from the beginning of the conversation to the gift appreciation and recognition, demonstrate how your nonprofit changes lives. Tie everything, everyone and all activity back to your mission. Money is not a taboo subject, but it is often the wrong subject. The most important "M" word in fundraising is "mission." Go here to read more.


Hartsook's Growing Philanthropy Tour

Hartsook speakers are members of the Hartsook team of professional fundraising consultants who have, in their collective careers, raised more than $231 billion and counting in their 300-plus years of experience. Click here to see upcoming Growing Philanthropy Tour presentations. To view a sample of past presentations, click here. To schedule a Hartsook consultant to speak at your conference or organization, email Tammy at [email protected].


Hartsook Serves Nonprofits From Every Sector and Around the World

Whether a nonprofit is undergoing a multi-million dollar campaign or needs help growing its giving potential, Hartsook is committed to its clients' fundraising success. Hartsook clients represent a diverse group of nonprofits from a wide variety of sectors: education, healthcare, performing arts, social services, religious organizations, policy think tanks, assisted living, and many others. You can view a list of recent Hartsook clients here.


Looking for a Rewarding Career?

Hartsook Companies, Inc. expects to attract at least one hundred new fundraising managers over the next 36 months. Onsite fundraising managers will be deployed to projects throughout the United States and eventually in Europe, Australia, Canada, Africa, Asia and elsewhere. Hartsook is beginning the process of attracting those interested in joining the world's largest fundraising consulting practice. Placements will support fundraising for visual and performing arts, education, youth development, safety net, healthcare and international engagement organizations. If you are interested in learning more, contact Danny Kohrs, Vice President of Operations at [email protected].

hartsook                     hartsook institutes
image Plymouth University U.K. Plymouth University U.K.

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